11-27-2011, 05:37 PM
Some of you may be wondering what happened to the beer kits.
Due to economies of scale (well, actually lack thereof) we have been unable to source the hopped dried malt extract at a significant enough savings to make it a commerically viable product, and the high cost of shipping 7+ pounds per kit certainly didn't help. In other words, the price was too high even though we were offering it at cost. The high price resulted in poor sales which resulted in expired product which made it a real loser from a merchant standpoint. It was an excellent way to be introduced to truly effortless beer making and we were happy to do it as a "public service" while we were breaking even, but when the product started expiring we had to stop offering it all the time.
We still plan on offering the beer kits seasonally. Look for limited availability every fall and early winter, think Oktoberfest-Christmas time.
That being said, all the ingredients in our beer kits are readily available online and at your local homebrew store. It's the same ingredients and easy brewing technique you can get in our beer kits. Check out our beer recipe section.
Due to economies of scale (well, actually lack thereof) we have been unable to source the hopped dried malt extract at a significant enough savings to make it a commerically viable product, and the high cost of shipping 7+ pounds per kit certainly didn't help. In other words, the price was too high even though we were offering it at cost. The high price resulted in poor sales which resulted in expired product which made it a real loser from a merchant standpoint. It was an excellent way to be introduced to truly effortless beer making and we were happy to do it as a "public service" while we were breaking even, but when the product started expiring we had to stop offering it all the time.
We still plan on offering the beer kits seasonally. Look for limited availability every fall and early winter, think Oktoberfest-Christmas time.
That being said, all the ingredients in our beer kits are readily available online and at your local homebrew store. It's the same ingredients and easy brewing technique you can get in our beer kits. Check out our beer recipe section.